These days, the business process is all about the customer. It’s not enough to just have a great product. Customers expect a more interactive approach with each company and purchase. It’s all about a collective experience ‒ the search, the decision, the purchase, the support, and the follow through.
As all 80’s fans know, trends change with time, and web design is no different. Web design is fluid and always morphing to fit the time, technology and content it’s dealing with. Some current trends are great, and we here at Blayzer love them! Others, well, not so much. Some trends we don’t love include banners, … Continue reading Hot Web Design Trends We Don’t Love
24/7 Technology It seems that as technology becomes more and more advanced, it becomes more integrated with our daily lives, both physically and psychologically. Think about it: how many of us sleep with our smart phones just inches away? For many people, our phones are the last thing we see before we go to bed … Continue reading Future Tech Is Coming: What Wearable & Implanted Devices Mean for Marketers
What is an elevator pitch? Sales work often starts from the first impression. In most encounters, you only have 30 seconds to show, a few minutes to impress, and a day to respond. My advice is to prepare an impressive elevator pitch. An elevator pitch is the most minimalist interpretation of the products or services … Continue reading The Importance of an Elevator Pitch
Like a lot of the companies we work with, we are currently in the midst of a pretty big internal sales and marketing overhaul here at Blayzer. It’s a big deal, and it’s going to impact pretty much every bit of content and messaging we have. No need to feel pity for us – we’re … Continue reading 5 Essential PowerPoint Shortcuts
Part of the sales process for any business is looking at your current clients and saying, “We need more clients like Company ABC”. In some cases, this A-list is determined by how much and how often they buy services. In others, it comes down to the quality of the relationship. We’d never show it outwardly, but it’s inevitable that we do end … Continue reading How to Be a Better Client & How It Helps You
In these technology driven times, digital marketing, web development, and lead generation services are growing in popularity. This is a great thing if you are looking for help in this area, but determining who to trust can be difficult. At Blayzer Digital Marketing Group, we are confident that we are the best choice for clients. … Continue reading What Makes Blayzer Marketing Better?
There are times to lead and there are times to follow. When it comes to your website and marketing strategy, you want to follow the trends your customers are setting. Go where the users are. With over 77% of Americans now owning a smartphone and over 50% owning a tablet, that currently means going mobile. Here are … Continue reading Going Mobile Is a Must
How effective is your online strategy? Does it position you as a leader among your competitors? Does it wow your customers and intrigue new prospects? Does it utilize today’s top tools, tactics and technologies and align with the best industry practices? Ask these 10 questions to review your online strategy’s performance. We’ve broken the questions into … Continue reading 10 Question Online Strategy Performance Review
Have you been wondering how to get more quality traffic to your website? One strategy you might consider is email marketing. But, does email marketing really create quality web traffic? Our email team recently helped one of our clients with a 6-month campaign to promote their products and build sales relationships. The results (and impact on their … Continue reading Does Email Marketing Create Quality Web Traffic?