Keeping up with Google is kind of like keeping up with the Kardashians. It’s no easy task and sometimes you wonder if it’s even worth it. The Blayzer team stopped keeping up with the Kardashians years ago (and you should, too) and decided to focus our attentions on Google instead. It was a good decision.

Our team is committed to staying on top of the latest trends and continuing our education with the Google Partners program. We have been a Google Partner for a while now, which means we are certified by Google to manage AdWords accounts. Our staff has passed the following exams showing expertise in various areas of Google marketing. These are our current Google certifications.

adwords AdWords Fundamentals 
This exam covers basic and intermediate concepts, including the benefits of online advertising and AdWords, and best practices for managing and optimizing AdWords Campaigns.

search Search Advertising
This exam covers basic and advanced concepts, including best practices for creating, managing, measuring and optimizing search campaigns across the Search Network.

displayDisplay Advertising
This exam covers advanced concepts, including best practices for creating, managing and optimizing display campaigns.

shopping Shopping Advertising
This exam covers basic and advanced concepts, including creating a Merchant Center account and product data feed and creating and managing Shopping campaigns.

 analytics Analytics
This exam covers basic and advanced Google Analytics concepts. This includes topics such as 1) planning and principles, 2) implementation and data collection, 3) configuration and administration, 4) conversion and attribution, 5) reports, metrics, and dimensions.

mobileMobile Advertising 
This exam covers basic and advanced concepts of mobile advertising, including ad formats, bidding and targeting, and campaign measurement and optimization.

Looking for an experienced partner to help with your Google marketing? Blayzer would love the opportunity to work with you.
Contact us to get started.

P.S. We don’t discriminate. We are also certified in Bing Advertising.

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