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Constructing a Content-Friendly Web Solution

When starting a new website project, one of the most important early steps is to identify the star of the show. What will take center stage on your site? Will it be products, people, or a brand? In many cases, it's content - things like articles, images, videos, blogs, and interactive features. A ...
an introduction to RankBrain

An Introduction to RankBrain & How It Affects SEO

In November 2015, reports emerged indicating that Google had begun to use a new machine-learning artificial intelligence called “RankBrain” to improve its search engine results. Search Engine Land’s article on the new artificial intelligence indicates that RankBrain appears to be integrated as part of Google’s Hummingbird algorithm. The affect RankBrain ...
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