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an introduction to RankBrain

An Introduction to RankBrain & How It Affects SEO

Web Strategy
In November 2015, reports emerged indicating that Google had begun to use a new machine-learning artificial intelligence called “RankBrain” to improve its search engine results. Search Engine Land’s article on the new artificial intelligence indicates that RankBrain appears to be integrated as part of Google’s Hummingbird algorithm. The affect RankBrain ...

Blayzer Welcomes Success Promotions

Blayzer News
Blayzer is delighted to welcome Success Promotions on board as a new client for online strategy, design, development, and marketing solutions. Success Promotions is a St. Louis based, nationally known provider of promotional merchandise to corporations, athletic organizations, and the gaming industry for more than fifteen years. They help design and ...
7 deadly website conversion sins on a desktop

7 Deadly Website Conversion Sins

Web Strategy
There is nothing quite like the energy that swirls around the office as a website nears its go-live date. Those last few days are a whirlwind of dotted i's, crossed t's, and closed brackets as all the final pieces come together. Sometimes during the push to publish, site owners get so focused on the details that they forget ...
Darth Vader taking a selfie

Shining a Light on “Dark Social” Web Traffic

Social Media
Can you recall your first experience with social media? Chances are the memory you’re thinking of is far too recent. You’ll need to reach back a bit further to get to your true first time.It’s hard to remember social media prior to Facebook and Twitter, or even MySpace and Friendster. ...

Blayzer Achieves Google Partner Status

Online Marketing, Blayzer News
Blayzer is proud to announce that we have officially obtained Google Partner Status! Now, you may be wondering “Why is being a Google Partner so great? What does it take to qualify for Google Partner Status?” Allow us to explain.JTNDZGl2JTIwc3R5bGUlM0QlMjJ0ZXh0LWFsaWduJTNBJTIwY2VudGVyJTNCJTIyJTNFJTBBJTNDYSUyMGhyZWYlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy5nb29nbGUuY29tJTJGcGFydG5lcnMlMkZhZ2VuY3klM0ZpZCUzRDk5MjI3NTQyMzclMjIlMjB0YXJnZXQlM0QlMjJfYmxhbmslMjIlM0UlMEElMjAlMjAlMjAlMjAlM0NpbWclMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy5nc3RhdGljLmNvbSUyRnBhcnRuZXJzJTJGYmFkZ2UlMkZpbWFnZXMlMkYyMDIyJTJGUGFydG5lckJhZGdlQ2xpY2thYmxlLnN2ZyUyMiUyRiUzRSUwQSUzQyUyRmElM0UlMEElMEElM0MlMkZkaXYlM0U=In order to achieve Partner status, Blayzer had to meet 4 specific qualifications provided by ...
browser chart

Navigating the End of Internet Explorer Support

Web Strategy, Web Development
The end of an era has come; a browser era that is. To the delight of long-suffering web developers everywhere, Microsoft has finally pulled the plug on older versions of Internet Explorer. Fear not, faithful IE users! The browser itself isn't going anywhere, but as of January 12, 2016, Microsoft no longer offers security ...

How To Block Unwanted Email from Your Inbox

Online Marketing, Web Strategy
Unwanted emails are an unfortunate fact of life for professionals in 2016. For legitimate email marketers, unsolicited emails typically represent the first step of a genuine attempt to forge a business relationship. For seedy spammers, they're a way to deliver computer viruses, useless ads, and just plain JUNK.Whatever the source, we ...
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