Category Archives: Online Marketing

Micro-Moments: Google Event Recap & Must-Know Info for Marketers

40,000 online searches occur per second in the United States. These are people creating micro-moments: Where do I go to buy red high heels? What is there to do in St. Louis on a Wednesday? What is the best nail salon around me? These are only the obvious ones! 40,000 searches a second is a … Continue reading Micro-Moments: Google Event Recap & Must-Know Info for Marketers

Experts Talk Consumer-Centric Marketing During AMA Conference at St. Louis Zoo

Blayzer was fortunate enough to have a presence at the 55th Annual American Marketing Association (AMA) Conference that was recently held at the St. Louis Zoo. As expected, there was some incredible information shared between brilliant minds. A few of the brilliant minds present were Frank Castiglione, Chief Marketing Officer of Total Hockey, Craig Davis, … Continue reading Experts Talk Consumer-Centric Marketing During AMA Conference at St. Louis Zoo

Is WordPress Right for Your Site?

With a 59.4% market share and growing, it is undeniable that WordPress CMS is the world’s most-used content management system for creating websites today. In fact, W3Techs (a company that tracks technology usage) reported in March of 2016 that 26.4% of all the websites in the world are now powered by WordPress, with 500 new sites being created on WordPress … Continue reading Is WordPress Right for Your Site?

How To Block Unwanted Email from Your Inbox

Q:  How do I block spam and other unwanted emails from junking up my inbox? Unwanted emails are an unfortunate fact of life for professionals in 2016. For legitimate email marketers, unsolicited emails typically represent the first step of a genuine attempt to forge a business relationship. For seedy spammers, they’re a way to deliver computer … Continue reading How To Block Unwanted Email from Your Inbox

We Need to Talk About Your Website Flair

Having a website is a great start, but it’s just the bare minimum. Think of it as the “15 pieces of flair” of the digital marketing world. “We need to talk about your flair.”  Video Clip from Office Space (1999, Twentieth Century Fox Film Corporation) To effectively compete online today, you need to dig deeper. Here are … Continue reading We Need to Talk About Your Website Flair

Not Everyone Is a Marketer…and That’s OK

On the way to work the other day, one of our employees heard a radio advertisement from a leading email marketing software company that claimed their solution lets small businesses and non-profits “become marketers.” This is a PSA for small businesses and non-profits: Having the right tools to complete marketing tasks does NOT make you … Continue reading Not Everyone Is a Marketer…and That’s OK

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