What Is Google Ads?
Google is where people search for what to do, where to go, and what to buy. Your digital ads can appear on Google the very moment someone is looking for products or services like yours. Whether they’re on a desktop or mobile device, a well-timed ad can turn people into valuable customers. Google Ads’ smart technology will help find ways to improve your ads and get you better results. In addition, Google Ads will provide you with reports, insights, and ongoing tips, so you can track your progress and make your ads even more successful.
Who Uses Google Ads?
With the ability to set your own budget, adjust it at any time, and only pay when people take action, Google Ads is perfect for all businesses of all sizes and is simple for any business to set up. You start by selecting your goal, like getting more visitors to your website or more phone calls to your business. Then you select the geographical area of where your ad should be shown. It can be a small radius around your business or much broader, like cities, states, and entire countries. Finally, craft your ad and set your monthly budget cap. From there, generate more revenue, watch your brand awareness increase, boost orders, and drive sales, all with Google Ads.
How Is Google Ads Different Than Other Online Advertising Solutions?
With Google Ads you can reach more relevant customers within your budget. Their smart technology will help improve your ads over time to get more of the results that matter to your business. Google Ads offers different payment options such as Cost Per Click and Pay Per Click advertising meaning you only pay for an ad if someone clicks on it, Cost Per Impression where you pay based on how many times your ad was shown (not clicked on), and Cost Per Engagement where you pay when a user completes a predefined engagement (like watching your video ad). With Google Ads, you’re always in charge of your online advertising costs. Google Ads will also provide you with reports and insights so you can track your ad’s costs and performance.
What Does Blayzer Do With Google Ads?
As a full-service design, development, and marketing agency, Blayzer can do more than just refer Google Ads to its clients. We can help integrate Google Ads with your business seamlessly and with ease so you can start running your ads right away. Once Google Ads is fully integrated and up and running, Blayzer’s marketing experts can provide strategic consulting and services to help make the most of their new integration and online advertising solution.
How Can I Learn More About Google Ads?
You can visit Google Ads’ website to explore on your own, or contact Blayzer for a guided introduction. We’ll be happy to give you the high-level details and help you assess whether Google Ads is a fit for your needs. We can also connect you to a Google Ads expert for more information and even help you set up a solution demo if you’d like to learn more.