Lead Generation FAQ

Leads generation is just what it sounds like: the process of attracting interest from potential clients or customers. This could be as simple as cold calling St. Louis businesses and residents from the phone book, but we don’t recommend doing it this way. The most successful campaigns will use a data-driven approach to lead generation marketing, identifying high-priority targets and reaching out to them strategically.

There are many ways to connect with your prospects online. Write blog posts that provide them with valuable information, engage with them on social media, or launch a massive content marketing campaign that delivers assets to their inboxes. The nature of your business, your immediate and long term goals, and your buyer personas will inform your decisions and point you toward the winning strategy. Should you organize an informative webinar, or just post funny pictures on Instagram?

No matter how you start your relationship with a prospect, you’ll eventually have to take things to the next level. Contact Blayzer to find out how you can stand out more online, and how you can turn that attention into a phone call, product demo, or some other type of conversation. Let’s work together to map out the entire customer journey and draw people closer to the point of a completed sale.

First, consider the successes and failures from your 2020 lead generation strategy. Depending on the type of year you just had, this might be a painful experience, but it will expose your strengths and weaknesses. How are you evolving to keep up with the times?

No matter how the world changes, some things always seem to remain the same. Forming productive personal relationships makes it easier to conduct business, and people want to buy products and services from businesses or individuals they trust. In that sense, the top lead generation strategy for 2021 remains unchanged since the dawn of time: create a one-to-one connection with someone, then serve them as well as you can.

The world continues to shrink, and you might think that the internet has made us all ubiquitous. Here at Blayzer, we’re no strangers to the power of the world wide web, but we also understand the importance of community. We’ve been active in our city for years, and have the local connections to prove it. Our track record speaks for itself, which is why we’re the lead generation company St. Louis businesses trust when they need to boost sales in Missouri.

Telephone lead generation companies don’t always have the best reputations. We’ll be the first ones to admit that because we see the problem very clearly, and we’re doing our part to fix it. We don’t sell junk leads, and we don’t use sketchy sales tactics. You don’t have to take our word for it, though, because the beauty in our business practices is that you can trust but verify.

When you choose Blayzer for St. Louis lead generation, you can safely place your confidence on three pillars of support that our competitors just don’t offer:

1. Transparency – You’ll be kept completely up to date with the project’s progress on an ongoing basis.
2. Monthly Reporting – Providing transparency isn’t always enough, because some business leaders aren’t sure where to look and which questions to ask. We’ll come to you with monthly reporting to make sure you stay in the know.
3. Call Recordings – If you see something that doesn’t look quite right, you’re able to dive into the call recordings to hear exactly what happened. We’re proud of the way we do business, so we never want to hide anything.

Some business leaders have a hard time outsourcing something that’s so important to the bottom line. Instead, they may prefer to use lead generation websites, databases, and similar tools to empower their internal teams. This can be successful, but not all lead generation services are created equal.

There’s no magic bullet solution, and any vehicle you choose will only be as fast as the person driving it. Give us a call to talk about where you’re starting and where you want to go. From there, we’ll dig into our comprehensive toolbox and piece together the right solution to get you across the finish line.