Lead Generation Archives | Blayzer Digital

10 Question Online Strategy Performance Review

06 January 2020 Design, Mobile Apps & Development, Online Marketing, Web Strategy, Web Development

How effective is your online strategy? Does it position you as a leader among your competitors? Does it wow your customers and intrigue new prospects? Does it utilize today’s top tools, tactics and technologies and align with the best industry practices? Ask these 10 questions to review your online strategy's performance. We’ve ...

Who You Gonna Call? Tips For Generating Leads

03 January 2018 Online Marketing, Web Strategy, Email

Sales teams are always hungry for leads and sales leads are one of the most important resources in a successful business.Your team probably has its own definition, but for many successful sales teams, it's quite straightforward -- a lead is a prospective consumer of a product or service, created when ...

Integrating Email Marketing and Social Media

27 October 2017 Online Marketing, Web Strategy, Social Media

Currently, there are more than 1.79 billion social network users worldwide. The average person spends up to 3.2 hours a day scanning, checking, and scrolling on social media. With the incredible amount of activity on social media and the rapid growth since its inception, it is important to integrate your email ...

Progress in Personalizing Email Marketing

10 October 2017 Online Marketing

In today’s society, personalization is everything. People are constantly trying to express themselves and create a world customized for them. Marketing has started following this trend, like in personalized Facebook ads based on recent searches or liked products. Most email marketers have also figured out that personalization matters. It increases open rates, ...

Reputation is Everything in Email Marketing

24 August 2017 Online Marketing

As the world keeps on getting smaller through social media and online business, constructing a solid reputation is more imperative than any other time in recent memory. In the online world, your reputation is everything. It partners with success and, in converse, success demands reputation. Building a good reputation requires ...

The Golden Rules of Email Marketing

23 May 2017 Web Strategy

When deciding whether to run an email campaign, one of the most critical things you'll want to know are the rules of email marketing. Who can you send emails to? When and how often? What are you allowed to say? You'll certainly want to brush up on the laws that protect privacy and ...

Does Email Marketing Create Quality Web Traffic?

07 December 2016 Mobile Apps & Development, Online Marketing, Web Strategy

Have you been wondering how to get more quality traffic to your website? One strategy you might consider is email marketing. But, does email marketing really create quality web traffic? Our email team recently helped one of our clients with a 6-month campaign to promote their products and build sales relationships. The ...

7 Deadly Website Conversion Sins

26 April 2016 Web Strategy

There is nothing quite like the energy that swirls around the office as a website nears its go-live date. Those last few days are a whirlwind of dotted i's, crossed t's, and closed brackets as all the final pieces come together. Sometimes during the push to publish, site owners get so focused on the details that they forget ...

black and white photo of woman in a white hat

“White-Hat” Email Prospecting Tips for White-Hot Results

30 May 2014 Online Marketing

To help you decide if and how email prospecting fits within your online marketing strategy, Blayzer's 1901 Marketing team recently sat down for a brainstorming session. Here are our top tips on "White-Hat" Email Prospecting for White-Hot Results. The number one mistake marketers make with email prospecting is not properly defining goals ...

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