BioEase produces highly concentrated CBD products that are third party tested and are available to the public through health and wellness providers. The providers recommend the products to their clients, who can then purchase the products online directly from the BioEase ecommerce store. Everyone involved can feel confident that the products are genuine and consistent, and in concentrated amounts that will help provide the full healing power of CBD. The demand for CBD products is rapidly rising, and BioEase is at the forefront with its fast growing provider network.
Blayzer’s work for BioEase began with a digital marketing strategy to help architect the ecommerce solution and chart a course for growing the business online through search, social, email, content, and other channels. With our strategy findings we designed and developed a new BigCommerce Enterprise store, integrated the technology stack for taxes, shipping, and payments. The solution supports the unique health and wellness provider referral business model. On the CBD marketing side, we set up and integrated HubSpot with BigCommerce, developed the store’s transactional and abandoned cart email system, created social media properties, and set up advanced Google Analytics reporting.
