Garden Artisans is an online retailer of garden decor to meet the needs of discerning homeowners as well as talented professional landscapers, architects and garden designers.
Blayzer helped Garden Artisans upgrade from an older custom ecommerce software to the moden and flexible BigCommerce platform. We started by consulting with them about updating their product data and back offce with Acumatica ERP for stronger SEO and greater omnichannel flexibility. As the data work got underway, we proceeded with with digital strategy services to architect a strong BigCommerce technology stack and a go-to-market plan for the new site. Once the technology partners were selected and the product data was reorganized and refreshed in Acumatica, the Blayzer team designed, developed, and deeply customized the BigCommerce solution. We customized how the software handles kits and bundled products and made pixel-perfect design enhancements. We migrated all their web page content, tailored it for the new site, and strengthened its SEO. While we were at it, our marketing team migrated Garden Artisans’ email newsletter program from MailChimp to Klaviyo, building out new templates to match the BigCommerce store. The project launched in fall of 2023. This online garden supply store is ready to grow!