Understanding the web and adapting it to your business

Blayzer creates feature-rich ecommerce stores, content-managed websites, and custom digital applications that win hearts, minds, and high conversion rates. We are experts at understanding the modern web and adapting it to your business.

Our core web and marketing capabilities are:

Open Source Web Development

It no longer takes millions to build features found in the best, most visited sites on the Web. The functionality of Home Depot, The Gap, or Neiman Marcus is within reach of medium-sized retailers. Your website can be feature-rich, while enjoying stability and flexibility unmatched by proprietary providers like Microsoft or IBM. Who uses Open Source Technology?

Blayzer builds the specific functionality you need for your business. We don’t do “template sites” or “boilerplate checkouts.” Whether your business uses complex business rules, has multiple user types, or ties into existing back-end software (accounting, CRM, ERP, etc.), we’ll create solution to meet your needs.

Development Technologies

Our developers are true software craftsmen. We design and build solutions using the best suited tools and technologies for the problem you are trying to solve. Here is a rundown of some of the development technologies we have mastered.

Supported Browsers

Browsers are software applications used to access the internet. They are the interpreters of the web, requesting information from web servers and translating back to us in a people-friendly format. Everyone has a favorite browser – which one is yours? More importantly, which ones do your users prefer? Blayzer solutions are built to work in all four of the world’s top web browsers.

  • Google Chrome is the popular browser brought to you by Google.
  • Safari is Apple’s web browser.
  • Firefox is the open-source browser supported by the Mozilla Foundation.
  • Internet Explorer is Microsoft’s browser (and no one else’s).

Scripting, Programming & Markup Languages

Just like there are many languages used throughout our terrestrial world, there are many different languages that power our digital realm. Scripting and programming languages are what allow humans to communicate with computers and tell them what to do. Markup languages control how information is presented back to us as users. These are some of the languages our developers are fluent in:

  • HTML is a markup language. It provides structure of a website so that web browsers know what to show.
  • CSS is a Cascading Style Sheet. CSS lets web designers change colors, fonts, animations, and transitions on the web.
  • LESS is a CSS pre-compiler to make working with CSS easier and add functionality.
  • SASS is a CSS pre-compiler to make working with CSS easier and add functionality.
  • Grunt is a task runner to automate repetitive tasks.
  • Gulp is an alternative to Grunt.
  • Bootstrap is a UI (user interface) framework for building with HTML/CSS/Javascript.
  • Foundation is a UI framework for building with HTML/CSS/Javascript.
  • Javascript is used by all web browsers, Meteor, and lots of other frameworks.
  • JQuery has libraries to enable a large amount of functionality without having to write it all by yourself.
  • Ionic is a mobile framework.
  • AJAX is a group of technologies that enable web applications to send and retrieve data asynchronously without interfering with the display and behavior of the existing page.
  • js is a front-end javascript framework
  • PHP is a widely used open source scripting language. It is used by WordPress.
  • ExpressJS is a Node.js web application framework.
  • CakePHP is a free, open-source, rapid development framework for PHP.
  • Laravel is a free, open-source PHP web framework.
  • io is a JavaScript library for realtime web applications.

Web Server Technologies

When a browser requests information, who or what answers the call? A web server. Web servers are computer programs that serve up requested web pages or files.

  • Apache is the most widely used web server.
  • js is a server-side javascript framework.

Database Technologies

The database is where data is stored for your website or application.

  • MySQL is a popular open-sourced SQL database. MySQL is used in WordPress websites.
  • MongoDB is an open-sourced NoSQL database and is currently the only database supported by Meteor.

Integration Technologies

How do you connect your website to communicate with other programs such as enterprise resource planning (ERP), customer relationship management (CRM), marketing automation, human resources, accounting, and business intelligence software? You integrate it! Blayzer can work with existing APIs or develop a custom API for you that is solid, scalable, and secure.

  • APIs are a set of functions and protocols used by developers to interact with third-party websites, web services, and applications.
    • SOAP is a protocol that allows programs on disparate operating systems to communicate via web services.
    • RESTful APIs use HTTP requests and follow REST principles to GET, PUT, POST, and DELETE data.
  • Data Exchange
    • JSON is a lightweight data-interchange format used to transmit data between a server and a web application.
    • XML is a structured format commonly used in the exchange of data over the internet
  • Zapier is an online tool that connects applications and automates processes. We can help you configure Zaps between your websites and favorite apps or build you own solution’s API into the Zapier’s “Zapbook” of supported apps.

Please Note

This is NOT an all-encompassing list, and there is a lot of grey area/crossover between technologies. If you’re looking for help with a software or programming language you don’t see listed here, contact us and we’ll let you know if we can assist.

mautic is open source marketing automation