Category Archives: Web Development

Hiring Professional Companies vs. Freelancers for Web & Marketing

Whenever you post a web or online marketing project on a job board or related site, you will undoubtedly get a multitude of offers from people willing to complete the task. Some bids will come from professional companies or agencies, and many will come from freelancers. Inquire further, and you may find that the prices offered by … Continue reading Hiring Professional Companies vs. Freelancers for Web & Marketing

6 Good Reasons to Invest In Your Website

These days, most everybody accepts that a website is a necessary asset for a business. It is the face of your brand online and it gives your consumers another outlet to interact with your company. But many businesses are wondering how much time, effort, and money should actually be put into creating and managing a website. Unfortunately, that’s the … Continue reading 6 Good Reasons to Invest In Your Website

The Importance of Brand Color

Branding is an all-encompassing word that sums up everything distinctive about your company. From your name to your logo to your website, branding is an important theme to keep consistent through all marketing mediums. One aspect of branding that many people don’t give much thought to is brand color. The colors chosen for your brand can send … Continue reading The Importance of Brand Color

10 Question Online Strategy Performance Review

How effective is your online strategy? Does it position you as a leader among your competitors? Does it wow your customers and intrigue new prospects? Does it utilize today’s top tools, tactics and technologies and align with the best industry practices? Ask these 10 questions to review your online strategy's performance. We’ve broken the questions into … Continue reading 10 Question Online Strategy Performance Review
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