Category Archives: Online Marketing

With the increasing amount of marketing and advertising activities, it can be hard to reach your customers. People are bombarded with 4,000 to 10,000 messages per day and less than 100 of those messages will be remembered. Which means you need to stand out from the crowd or your message will become the noise everyone’s … Continue reading Marketing as a Signal and Not a Noise→

More and more businesses place a significant amount of importance on going digital. A lot of time those efforts are out-sourced to an agency. But what is a small company supposed to do when they go to an agency and that agency isn’t what they said they were, breach their contract or just disappear altogether? … Continue reading TAG Verification→

With the rapid development of technology nowadays, there are many tools out there that can help companies accomplish their jobs better, faster, and easier. However, with an overwhelming amount of tools available, sometimes it can be difficult for businesses to choose the right ones. And that’s where Blayzer comes in! Here’s a list of must-have … Continue reading Must-have Marketing Technologies of 2017→

In today’s society, personalization is everything. People are constantly trying to express themselves and create a world customized for them. Marketing has started following this trend, like in personalized Facebook ads based on recent searches or liked products. Most email marketers have also figured out that personalization matters. It increases open rates, click through rates and conversion … Continue reading Progress in Personalizing Email Marketing→

Are Bing Ads a part of your search marketing strategy? If the answer is no, it means you are passing up a great opportunity. We know what you’re thinking: “No one uses Bing, so what can I miss?”. Well, too bad, here’s a bunch of things that you miss without using Bing Ads. get more … Continue reading Bing Ads – Is it Important?→