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9 Signs of a Failing Online Strategy

Web Strategy, Online Marketing
Whether you work for a huge enterprise or run a small business, growing your business online comes down to a winning online strategy. To be successful — by making sales, capturing leads, supporting customers, and growing your online reputation — you must create and execute a comprehensive plan that connects ...
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3 Popular Types of Website Customizations

Web Development, Web Strategy
Sometimes answering questions and providing information isn’t all your need from your website – you want to give your users something to do.Perhaps you want them to make reservations, manage information, or interact with each other in an online community. Maybe you want to build an online application and sell ...
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How To Find Your Target Audience on Social Media

Social Media
Reaching your target audience on social media isn’t as easy as making a Facebook post.  First,  identify who your target audience is, and where they are online, so you're better able to market to them. Social media is evolving, and different demographics are using different social media platforms, which means you ...
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Marketing as a Signal and Not a Noise

Online Marketing
With the increasing amount of marketing and advertising activities, it can be hard to reach your customers. People are bombarded with 4,000 to 10,000 messages per day and less than 100 of those messages will be remembered. Which means you need to stand out from the crowd or your message ...
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Blayzer Dodgeball Mashup

Agency, Blayzer News
“Nice to meet you, the name is Blayzer. We are a talented and tight-knit group of professionals specializing in all the key areas of web and marketing.” As legendary and exciting as it would be, we’re not The Globo Gym Purple Cobras. We don’t have experts named Blade, Laser, or Blazer. ...
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Marketing Automation: It’s Kind Of A Big Deal

Email
Email marketing alongside lead generation can be a large task to multi manage. If only there was a technological solution to solve all of your problems… well there is. We call it: Marketing Automation.Marketing automation is more than your typical email marketing solution which consists of uploading lists, building emails, sending out ...
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A new take on ROI

Web Strategy, Online Marketing
When someone mentions ROI, the first thing that usually comes to people mind is Return on Investment. We all know how important ROI is in the marketing world. However, with the development of digital marketing, Return on Investment is not the only thing you need to care about. One advantage ...
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How to Build Quality Twitter Followers

Social Media
Whatever the reason is for starting your Twitter account, we all have a common goal: followers. There is a sense of pride that comes with having a lot of followers, it makes you feel important, and the content you’re creating or sharing is also important. Plus, who doesn’t enjoy the ...
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TAG Verification

Online Marketing
More and more businesses place a significant amount of importance on going digital. A lot of time those efforts are out-sourced to an agency. But what is a small company supposed to do when they go to an agency and that agency isn’t what they said they were, breach their ...
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