Custom Solutions Archives | Blayzer Digital

Choosing a Software Platform for Your Web Solution

06 April 2019 Web Strategy, Web Development, Technologies

Choosing a software platform for your website that best suits your needs can be a difficult and confusing process if you don’t know where to begin. While there are tons of options available to you, your best bet is to always start by asking yourself, “What do you need it ...

Blayzer Joins BigCommerce Partner Program to Provide Customization to Online Retailers

21 May 2018 Web Development, Technologies, Design, Online Marketing, Web Strategy

Blayzer today announced a partnership with BigCommerce to enhance its suite of web and marketing solutions for manufacturers, retailers, distributors, and other companies that sell products online. As part of the BigCommerce Partner Program, Blayzer will now be able to offer clients custom commerce solutions powered by BigCommerce, the leading ...

Online Marketing Content Clarified

09 April 2018 Online Marketing, Copywriting

You just spent an incredibly large amount of time and money on your website, and it looks great! But it’s not getting as much traffic as you had hoped.Why?Many people get so focused on the design and development aspects of a website that they forget that content is what drives ...

Branding Myths & Misconceptions

06 April 2018 Design

Let’s get this out of the way right off the bat – a brand is not a logo, a color palette, or a slogan. It is the perception of your company and its products through the eyes and experiences of your customers. Visual and creative assets are a big component ...

Benefits of Building an Online Strategy

06 April 2018 Online Marketing, Web Strategy

Finding the time and resources to work on your online strategy can be challenging in a lean or fast-paced business. Then there’s the hurdle of actually getting the job done. This explains why so many companies are lagging in this area. If you or your teammates are in need a ...

9 Signs of a Failing Online Strategy

06 April 2018 Online Marketing, Web Strategy

Whether you work for a huge enterprise or run a small business, growing your business online comes down to a winning online strategy. To be successful — by making sales, capturing leads, supporting customers, and growing your online reputation — you must create and execute a comprehensive plan that connects ...

3 Secrets of a Winning Online Strategy

06 April 2018 Online Marketing, Web Strategy

Every business starts out with a mission — a goal of making an impact on their community or the world at large. Some set out to solve a longstanding problem for the first time. Others are driven to disrupt an existing market. Still others simply want to push the world ...

3 Popular Types of Website Customizations

06 April 2018 Web Strategy, Web Development

Sometimes answering questions and providing information isn’t all your need from your website – you want to give your users something to do.Perhaps you want them to make reservations, manage information, or interact with each other in an online community. Maybe you want to build an online application and sell ...

PPC Adwords & Social Media

15 January 2018 Online Marketing, Social Media

PPC? SEM? What are those do you ask? PPC stands for pay-per-click and SEM stands for Search Engine Marketing. Both of them are used interchangeably. PPC is an advertising solution that allows businesses and website owners to bid on the chance to show an advertisement next to searches on Google. ...

Marketing vs Advertising

18 December 2017 Web Strategy

No, no it’s not. To the untrained eye, it might seem like they are the same thing, but advertising is a function of marketing. While both advertising and marketing seek to do the same thing--selling a good/service, there are also differences between the two.With all the design work, photography, and ...

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