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Online Marketing Content Clarified

You just spent an incredibly large amount of time and money on your website, and it looks great! But it’s not getting as much traffic as you had hoped.Why?Many people get so focused on the design and development aspects of a website that they forget that content is what drives ...
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Branding Myths & Misconceptions

Let’s get this out of the way right off the bat – a brand is not a logo, a color palette, or a slogan. It is the perception of your company and its products through the eyes and experiences of your customers. Visual and creative assets are a big component ...
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9 Signs of a Failing Online Strategy

Whether you work for a huge enterprise or run a small business, growing your business online comes down to a winning online strategy. To be successful — by making sales, capturing leads, supporting customers, and growing your online reputation — you must create and execute a comprehensive plan that connects ...
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How Blayzer is Leading the Trucking Industry

We have worked with many trucking industries to redesign their website to attract more sales and more truck drivers along with creating and implementing marketing strategies that keep traffic coming to their site. We have gained expertise in understanding the logistics and trucking industries and it has allowed us to better ...
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PPC Adwords & Social Media

PPC? SEM? What are those do you ask? PPC stands for pay-per-click and SEM stands for Search Engine Marketing. Both of them are used interchangeably. PPC is an advertising solution that allows businesses and website owners to bid on the chance to show an advertisement next to searches on Google. ...
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Blayzer Dodgeball Mashup

“Nice to meet you, the name is Blayzer. We are a talented and tight-knit group of professionals specializing in all the key areas of web and marketing.” As legendary and exciting as it would be, we’re not The Globo Gym Purple Cobras. We don’t have experts named Blade, Laser, or Blazer. ...
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Marketing Automation: It’s Kind Of A Big Deal

Email marketing alongside lead generation can be a large task to multi manage. If only there was a technological solution to solve all of your problems… well there is. We call it: Marketing Automation.Marketing automation is more than your typical email marketing solution which consists of uploading lists, building emails, sending out ...
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How to Build Quality Twitter Followers

Whatever the reason is for starting your Twitter account, we all have a common goal: followers. There is a sense of pride that comes with having a lot of followers, it makes you feel important, and the content you’re creating or sharing is also important. Plus, who doesn’t enjoy the ...
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How to play the Hashtag Game

Hashtags have become so well-recognized today that it’s rare to find anyone who doesn’t know what they are. However, knowing something doesn’t mean you can use them well. Keep it short and sweet: Hashtags are supposed to make things easier to find and engage with. Therefore, not many will use ...
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